← Meet the founders

Co-Founder of Full Circle Media Group · Co-Founder of The Home Track Initiative · Founder of The Understanding Project

Jamie Watz

Former Science Educator, Writer, Curriculum Developer & Creative Entrepreneur

Portrait of Jamie Watz, co-founder of Full Circle Media Group alongside Evan Watz

Curiosity with purpose

Jamie Watz is a former science educator with a master’s degree, a writer, curriculum developer, and creative entrepreneur. Her work brings together education, human behavior, and meaningful storytelling, with a focus on understanding and positive social impact.

Shared leadership and creative work

As co-founder of Full Circle Media Group and The Home Track Initiative, Jamie works alongside her husband and equal business partner, Evan Watz. She contributes creative direction, strategy, content development, and storytelling, shaping both the vision and the work that brings their ideas to life.

The Home Track Initiative grew from Evan’s passion for grassroots motorsports and their shared commitment to community. Jamie’s educational perspective and creative leadership help shape its stories, direction, and purpose.

Dells Raceway Park and the wider racing community

Dells Raceway Park is Jamie and Evan’s home track and a central part of their shared work in motorsports. It is where their different backgrounds and strengths come together around the people and experiences that make local racing matter.

Together, they travel around Wisconsin to support other tracks and cheer on local Dells Raceway Park drivers competing away from home. Showing up for those drivers, connecting with fans, and spending time in different racing communities are part of the commitment they bring to The Home Track Initiative.

Jamie Watz and Evan Watz with Gabe Sommers
Jamie and Evan Watz with Gabe Sommers
Evan Watz and Jamie Watz smiling together in racetrack grandstands — Jamie Watz and Evan Watz
Jamie and Evan Watz
Jamie Watz and Evan Watz with Ty Majeski
Jamie and Evan Watz with Ty Majeski
Jamie Watz and Evan Watz at Hub City Dirt Drags
Jamie and Evan Watz at Hub City Dirt Drags
Jamie Watz and Evan Watz at Angell Park
Jamie and Evan Watz at Angell Park
Jamie Watz and Evan Watz at Madison International Speedway
Jamie and Evan Watz at Madison International Speedway
Jamie Watz and Evan Watz with Luke Fenhaus
Jamie and Evan Watz with Luke Fenhaus
Jamie Watz and Evan Watz at Slinger Speedway
Jamie and Evan Watz at Slinger Speedway

Understanding the human experience

Jamie founded The Understanding Project from her passion for education, human behavior, and the human experience. Through meaningful stories and thoughtful questions, the project makes space for deeper understanding of ourselves and one another. She and Evan collaboratively develop and support its growth.

Education, storytelling, and impact

Her background in science education and curriculum development informs the way she approaches creative work: with curiosity, clear ideas, and care for how people learn and connect. Through writing and entrepreneurship, she puts those strengths into work that encourages understanding and makes a positive difference.

Our shared story

Discover the partnership behind the work of Jamie and Evan, from shared adventures to the sport that brought them together.

Evan Watz and Jamie Watz with their two dogs against a mountain backdrop — Jamie Watz and Evan Watz
Jamie and Evan Watz
Jamie Watz and Evan Watz seated with their two dogs near a waterfall and waterwheel
Jamie and Evan Watz
Evan Watz and Jamie Watz smiling and embracing — Jamie Watz and Evan Watz
Jamie and Evan Watz
Jamie Watz and Evan Watz at the Iowa Corn 300 NASCAR race in front of a large NASCAR logo
Jamie and Evan Watz at the Iowa Corn 300 NASCAR race
Jamie Watz & Evan Watz: Our story →

Explore the shared work

Meet Evan Watz →